TOKYO/HANOVER, November 2011 – Germany’s iF International Forum Design assigned one of the world’s most prestigious design awards to TOSHIBA TEC’s advanced DB-EA4D label printer.

Organised by the independent iF International Forum Design GmbH, the iF product design award is considered as one of the most prestigious design awards with over 2600 product entries of 48 countries and 16 categories from around the globe.

With a heritage that goes back over 50 years the iF International Forum Design GmbH is responsible for the renowned iF design awards.

The international jury recognized outstanding achievement and excellence in the TOSHIBA TEC DB-EA4D barcode label printer following a rigorous procedure of its assessment program that included:

• design quality
• finish
• choice of materials
• degree of innovation
• environmental impact
• functionality
• ergonomics
• visualization of intended use
• safety
• brand value + branding
• universal design

“Each year, winning products set new standards for the R&D community to follow,”  Mr. Frank Zierenberg the responsible Manager for the iF product design award at iF International Forum Design said. “This year the Toshiba EB-EA4D passed our stringent criteria to represent best practice Design for sustainability, functionality and degree of innovation and is a deserving winner of this award.”

The compact, rugged and robust DB-EA4D double-sided label printer has been designed to offer a low-cost and green solution for applications requiring dual output.

With user-friendly operation and high-speed printing, this innovative technology provides a reliable and efficient alternative to traditional single-sided solutions.

The iF product design award offers an important platform to have one’s product’s design quality professionally validated by an international jury of experts.

At the iF design awards night next February at BMW World in Munich, the iF gold award winners will be presented with this special honor in front of the who's who in international design, media and business. The TOSHIBA TEC DB-EA4D barcode label printer will also be shown online within the iF online exhibition which will be updated and relaunched next February.

All award-winning entries from one year will also be presented - either live or as multi-media installations at the iF design exhibition in Hanover, Germany which will run in parallel to CeBIT trade show in March 2012.

In addition, all 2011 award-winning entries will be on display at a multi-media exhibition in the city of Haikou on Hainan Island in China that will last for several months.

About TOSHIBA TEC Corporation
TOSHIBA TEC Corporation manages product planning, marketing, sales, service support and distribution of point of sale systems, cash registers, scales, barcode printers, peripherals and software information systems throughout Europe, the Middle East and Africa. As a total solution provider, TOSHIBA TEC Europe offers a complete package from consulting and system design to system installation, operation and maintenance.
Headquartered in Brussels, Belgium TOSHIBA TEC Europe has three divisions: the Retail division; the Auto ID division and the Services division.
TOSHIBA TEC is an independent operating company of Toshiba Corporation, the seventh largest electronics/electrical equipment company and the world's 91st largest company in terms of sales. Toshiba is a world leader and innovator in pioneering high technology, a diversified manufacturer and marketer of advanced electronic and electrical products spanning information & communications systems; digital consumer products; electronic devices and components; power systems, including nuclear energy; industrial and social infrastructure systems; and home appliances.
Toshiba was founded in 1875, and today operates a global network of more than 740 companies, with 204,000 staff worldwide and 2009 annual sales surpassing 6.3 trillion yen (US$68 billion).
For more information on TOSHIBA TEC point of sale systems, cash registers, scales, RFID-ready barcode printers, peripherals, retail and Auto ID software solutions, or for a dealer in your area, call +44 (0)870 890 7200 or visit the TERIS web site at www.toshibatec-eu.co.uk.

For media enquiries please contact:

PRPR
Becky Maurice-Cohen / Madalene Whitson
Tel: 01442 245030
E-mail: becky@prpr.co.uk / madalene@prpr.co.uk  
Web: www.prpr.co.uk

TOSHIBA TEC Europe Retail Information Systems - UK Operations
Contact: Becky Viccars / Karen Lowe
Campus 300, Spring Way
Maylands Avenue
Hemel Hempstead, Herts HP2 7GG
United Kingdom
Tel: 0870 890 7200
Fax: 0870 890 7350
E- mail: marketing@toshibatec-eu.co.uk.

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